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Seed E-News
July 16, 2010
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Welcome to the electronic newsletter of the American Seed Trade Association(ASTA) for members, allies and stakeholders. Please feel free to forward the Seed E-News to others you believe might wish to receive news about the seed industry.
Questions, comments and your industry news are
welcome — contact Julie Douglas at ASTA.
Past issues can be viewed here . |
In This Issue
• ASTA News
• New ASTA member
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ASTA News
New ASTA chairmen take reigns and help
guide seed industry thru complex issues

John Nelsen delivers his acceptance speech at the 127th Annual Convention. |
John Nelsen of Texas-based Rice Tec, Mike
Gumina of Pioneer Hi-Bred, a DuPont business, and Blake Curtis of New Mexico's
Curtis and Curtis, Inc., took the reigns of the American Seed Trade Association
and continue to drive seed industry initiatives forward.
Nelson accepted the position as ASTA chairman
for the 2010-11 Fiscal Year during the recent 127th Annual
Convention. "Sharing know-how and creating a learning and achieving environment
is, in my mind, one of the best possible uses of knowledge," he said. "As the
amount of arable land continues to shrink globally, we need to look beyond the
traditional mediums for more opportunities to reach out and better educate
today's decision-makers at home and around the globe.
Nelsen encouraged members and those involved
in the seed industry to continue their work in the ag policy arena to help
provide a better business environment and feed a growing population.
Acknowledging the diversity of ASTA's
membership, Nelson said he would continue to be an advocate for co-existence
and market choice within the United
States and around the world.
"Our roots are anchored in the promotion of
science-based decisions, education and the customers' right to choose," he
said. "These roots are well placed and deserve our continued support."
Serving as ASTA vice-chairman, Gumina echoed
Nelsen's remarks about education.
"We are working in an increasingly complex
world," Gumina said. "It is critical to our future that we have an effective
association that can make sure the needs of our industry are heard and
understood by audiences around the world."
The seed industry is an exceptional place to
be and there are many changes and advancements happening within, from a
technology standpoint, he said. Being able to educate others about and
communicate these advancements is of utmost importance to the industry and its
ability to continue moving forward, he explained.
ASTA's second vice-chairman, Curtis, quoted
Zig Zigler, "If you don't know where you're going, any road will get you
there." Curtis hopes to carry on the tradition of vision, insight and direction
to help lead the seed industry through the challenges and take advantage of the
opportunities.
"The seed industry is an innovative, growing
and strategic industry that develops better seed for better crops for a better
quality of life," Curtis said.
ASTA chairmen past and present have played an
important role in the seed industry. Representing a variety of crops, practice
methods and business sizes, ASTA officers drop their personal and business
biases and come together to generate and guide policies at the state, federal
and international levels to help provide a better business environment.
"The chairmen serving this year and in the
coming years are proven leaders who are dedicated to the seed industry," said
Andy LaVigne, ASTA president and chief executive officer. "Their knowledge
about and experience in the seed industry will be gleaned to deal with many
issues including patent expiration, seed count, competition and the farm bill.
They serve an important role and I am confident in their abilities to
guide the Board and industry through the challenges and opportunities we face."
ASTA welcomes new officers to its Board,
representing many facets of the industry
ASTA Board of Directors for the 2010-11 Fiscal Year, San Antonio, Texas
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Seven new seedsmen entered into leadership
position within the American Seed Trade Association at the recent ASTA
convention in San Antonio, Texas.
"ASTA represents nearly 700 seed-related
businesses and is a member-driven organization," said Andy LaVigne, ASTA
president and chief executive officer. "Nowhere is this reflected more than in
the many volunteers who donate their time, unique skill sets and expertise for
the betterment of the industry. Our members are the foundation of the
Association and we rely heavily on them to direct our policies. "
New ASTA officers include:
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Tracy Tally, president of Texas-based Justin Seed Company, Inc.,
will serve as Southern regional vice president. This region includes New Mexico, Texas, Oklahoma, Arkansas
and Louisiana.
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Jerry Flint, senior director of biotechnology regulatory affairs
with Pioneer Hi-Bred, a DuPont business, will serve as chair of the
International Executive Committee. The International Executive Committee
plays the lead role in ASTA's global agriculture policy development and
international programs by setting global and country priorities;
developing and designing strategies for ASTA representatives to the International
Seed Federation and U.S. Department of Agriculture cooperator programs;
providing guidance and participating in ASTA's priority country working
groups; and advocating ASTA's message to U.S. government and stakeholders
on the value of international programs in addressing global seed issues.
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Fred Mohr, turf seed manager at Pennsylvania's Seedway LLC, will serve
as chair of the Legislative and Legal Committee. This committee is
responsible for developing and reviewing policy positions originating in ASTA's
standing committees and divisions which require legislative or regulatory
action.
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John Latham, director of marketing for Iowa-based Latham Hi-Tech
Seeds, Inc., will serve as chair for the Corn & Sorghum Seed Division.
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Dan Sharp of Kansas-based Sharp Brothers Seed Company will serve as
chair of the Farm Seed Division.
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Kris Mantey, senior regulatory specialist at The Scotts Company,
will serve as chair of the Lawn Seed Division.Matt Sowder, regional product manager at Winfield Solutions LLC,
will serve as chair of the Soybean Seed Division.
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Tim O’Leary, broker at Corn States LLC, will serve as chair of the Brokers and Agents Division.
They join 23 other individuals and together
make up the Association's Board of Directors. Officers and chairs may serve
from one to three years, depending on the position.
This group of volunteers is the genesis of leadership and policy,
directing the future of the Association. They are charged with the identifying
issues and priorities specific to the seed industry and facilitating discussion
of industry-wide activities and concerns, new industry developments and market
promotion, among many other tasks.
Please welcome our new ASTA members!
Agricenter International, one of the world's larges urban farm and research test facilities, is a
not-for-profit organization that provides economic development and improved
quality of life by facilitating agricultural research, educational programs,
environmental conservation, natural area preservation and recreational
opportunities. Bruce Kirksey is the company representative.
Parsons-Eagle Packaging Systems provides a full range of integrated packaging equipment including linear scales
and combination weighers, pre-made bag filling, conditioning and closing
equipment, vertical form/fill/seal equipment and integrated packaging systems.
Peter Hatchell is the company representative.
Stoel Rivers, LLP, established in 1907, is a business law firm providing corporate and litigation
services to a wide range of clients throughout the United States. The firm has
nearly 400 attorneys operating out of 11 offices in seven states.
Representative clients include financial institutions, energy and renewable
energy companies, manufacturers, retailers, universities, agribusinesses,
software companies, food and beverage companies, forestry companies and more.
Nicole Hancock is the company representative. |
Proceedings from ASTA's 127th Annual Convention
Did you miss a meeting, miss the convention
or just want to refer back to a presentation? American Seed Trade Association
members can now access agendas, minutes and presentations from the 127th Annual Convention at http://www.amseed.org/astamember_news_ac10.asp. (This link
will only work if you are already signed in.) To navigate to the proceedings,
go to the "Members Only" section, click on "What's New" in the side bar on the
left and then look under "Current News."
If something is missing, please contact the
staff liaison for that committee and request it be added. If you have any
questions or trouble accessing the information, please don't hesitate to
contact Julie Douglas, ASTA
communications director, at 703-837-8140 or jdouglas@amseed.org.
Colorado State
University student recognized for drought resistance
research

Harry Collins presents ASRF's Roger Krueger Memorial Scholarship to Anna Pranger of Colorado State University. |
The American Seed Research Foundation awarded
Anna Pranger, a master's student at Colorado
State University,
with the Roger Krueger Memorial Scholarship during the American Seed Trade
Association's 127th Annual Convention.
The Roger Krueger Scholarship Endowment was
established in 2008 by the American Seed Research Foundation to honor and
remember Roger Krueger who devoted his professional career to seeds and
advocating the role of science in feeding the world.
"Anna is very deserving of this scholarship,"
said Marsha Stanton, who served on the selection committee and represents corn
industry affairs for Monsanto. "Her research uses genetics to address one of
the serious global issues in production agriculture, which is the lack of
adequate water."
Pranger works in the laboratory and in the
field to incorporate drought-resistant genes from a wild, drought resistant
cultivar in the background of an adapted Colorado
cultivar using an advanced backcross breeding strategy.
She first became interested in soil and crop sciences
during a semester abroad in Honduras,
where she learned about their farming system.
"Honduras is a very rugged country
and farmland is very marginal," Pranger said. "Farmers there had difficulty
because of the lack of water and poor land quality. They either could not
afford or have access to quality seeds."
After returning home, Pranger wanted to
explore the development of drought tolerant crops that can survive
water-limiting conditions. She also wanted to try breeding techniques that
could increase plant productivity and provide for the needs of a growing world
population.
Prior to her trip to Honduras,
Pranger had never stepped foot in a field. Now she spends most of her time in
the field with research trials and has learned the importance of production
agriculture.
"Wheat
is the third most produced crop in the world, behind rice and corn," said
Pranger, who earned her bachelor's in biology and biochemistry from Calvin
College in Grand Rapids, Mich. "It is necessary to breed for drought tolerance
because wheat is so heavily depended on by those in dry regions of the world
such as the Middle East, Australia, China, India and even Eastern Colorado and
the Great Plains Region."
Pranger believes drought tolerance will be an
increasingly important trait to breed for in the future, especially as water
supplies dwindle.
"My research is designed to aid with the
discovery of genes associated with drought tolerance," the Colorado native said. "Crops with the
drought tolerance trait will increase productivity on dry and marginal lands
and where soil quality is poor."
The scholarship winner anticipates graduation
in December 2011 and intends to work with a major seed company.
"My main interest is plant breeding, but I'm
also interested in researching the genetics of plants," she said. "I enjoy
being outdoors and working in the field."
The American Seed Research Foundation was
established in 1959 to encourage research in plant and seed biology and to
facilitate the transfer of resulting technology to benefit the seed industry,
farmers and consumers on a global basis. The foundation supports public
research in plant and seed biology, applied research projects with broad or
crop-specific applications, public-private cooperation in seed-related
research, and educational opportunities in seed-related sciences.
Fundamental Practices of Seed Production
course offered in Spanish
A distance education course, Fundamental
Practices of Seed Production, will be offered in Spanish beginning July 26.
The 10-week course is divided into three
different modules. The first module is about the seed industry and the
world-where it is today and how it functions. The second module is production
fundamentals and the third module is production practices of specific crops.
"I hope students learn why certain practices
are done," said Sam Contreras Escobar of the Pontificia Catholic University of
Chile and course developer.
After completing the course, students will be
better leaders and capable of better explaining the processes that take place
in the seed industry, he said.
The course costs $1,430 and the deadline for enrollment is July 21. For
more information about the course, visit http://www.uc.cl/ucvirtual/agronomia/sem1/index.html.
Verdant partners welcomes fresh produce
industry veteran as director
Paul Bennett, a former chairman of the
American Seed Trade Association, joined Verdant Partners LLC as director and
will be charged with developing new business in the fresh produce industry.
Bennett has spent most of his career in
senior management positions in the global fresh produce industry.
Bennett retired from Sakata Seed America in Morgan Hill, Calif.,
where he served as chief executive officer from 1997-2009. He also served on
the Global Management Committee of the parent company in Japan.
"We are fortunate to have Paul join Verdant
Partners and look forward to utilizing his vast experience in further growing
our agribusiness practice in the United States and abroad," said Dean Cavey,
Verdant Partners LLC managing partner. "Paul's experience and skills will be
quite valuable in a number of industry segments."
Prior to joining Sakata Seed America, Bennett
served as the vice president of technical services for Monterey Mushrooms. He
has also served as either CEO or COO of Naturipe Berry Growers, California
Ammonia Company, Hawaiian Holiday Macadamia Nut Company, Mauna Loa Macadamia
Nut Corporation and various Dole Food Company overseas subsidiaries.
A long-time resident
of Lafayette, Calif., Bennett is fluent in English and
Spanish. He earned a bachelor's degree from Northwestern
University and an MBA from Stanford University. He served four years in the U.S. Navy and is
a Vietnam War veteran.
ASTA prohibits discrimination in all its programs and activities on the basis of race, color, national origin, age, disability, and where applicable, sex, marital status, familial status, parental status, religion, sexual orientation, genetic information, political beliefs, reprisal, or because all or part of an individual's income is derived from any public assistance program. Persons with disabilities who require alternative means for communication (Braille, large print, audiotape, etc.) should contact ASTA at (703) 837-8140.

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